When you’re first starting out as a vacation rental owner, there’s one big question: how much money can I expect to make?
Short-term rental properties can give owners solid revenue returns, and are often more profitable than long-term rentals. But that additional income doesn’t come without costs. From taxes and insurance to cleaning and management fees, it’s important to factor a number of expenses into your income calculations to help paint an accurate picture of your home’s profit potential.
That’s where our vacation rental income calculator comes in. Simply plug in your monthly revenue and expenses below, then sit back as our tool automatically churns out an annual income estimate — all factors considered.
Not sure where to pull those numbers? Take a peek below our tool to understand your income and expense variables in more detail, and check out our bonus resources that can help you make confident estimates.
The first step toward accurately estimating rental income? Defining each term properly. Here’s a quick-reference glossary of what each variable used in our calculator means.

Nightly Rate
Avg rate you expect to charge/night

Nights Booked
Avg # of nights you expect to book/month

Mortgage
Monthly mortgage payment

Utilities
Monthly costs for heat/hot water, electricity/AC, WiFi & cable

Insurance & Property Taxes
Monthly costs for homeowners insurance, liability insurance, property protection plan + your state’s property tax rate

Other Expenses
Monthly sum of HOA & maintenance costs + avg stocking/upgrading costs

Management Costs
Monthly % of income set aside for management/marketing fees (dependent on how you run your business)
Let’s be real: estimating an accurate income for your investment property can be confusing. Certain elements — like mortgage and utility payments — have fairly standard numbers you can enter into the calculator without much math. But others require more contextual consideration. So, let’s walk through each step of the process in more detail.
To accurately estimate nightly rate and expected nights booked, it’s important to understand the current market in your area.
The good news: we’ve analyzed tens of thousands of listings across North America to compile the most impactful performance metrics for you. From nightly rate and nights booked to average lengths of stay and prime booking windows throughout the year, all of the results can be found in our vacation rental market analyses library. Each provides a data-backed gauge of how direct competition performs — and, in turn, how much you might be able to to charge and book.
Once you pull the nightly rate and nights booked averages from those market analyses, plug them into the vacation rental income calculator above to start laying a solid foundation for estimating monthly income (and overall revenue).
Owners who work with Evolve get access to our team of revenue experts and exclusive revenue optimization strategies that are proven to outperform the market.
From taxes to marketing fees, your expense estimate relies heavily on custom quotes and individual choices.
First, add up the monthly costs of your different types of insurance — like homeowners insurance, liability insurance, and a property protection plan.
Evolve owners are automatically covered for accidental damages via our risk protection programs.
Then comes property taxes. How they’re applied varies by state, so be aware of your particular municipal requirements. If you’re not sure, you can plug your rental property’s address into this complimentary tool to receive the right rate.
Once you have an estimate for both, combine the numbers and enter the sum into our short term rental calculator.
Next, input your monthly mortgage payment and utilities.
To incorporate other expenses, first combine monthly HOA and maintenance costs, cleaning fees, and the average expense of keeping your short-term rental inventoried and well-stocked for guests.
If you need to make furniture or decor upgrades, put a price to those overarching updates and divide by 12 before adding to your total monthly view of those additional expenses.
Finally, there are management costs to consider. These fees and how they work look different depending on how you choose to run your vacation rental business.
If you run a vacation rental without any help:

If you use a property manager:
If you work with Evolve (who lists your home on all the best vacation rental sites at no extra cost):
Between the steep fees of traditional property managers and the overwhelming responsibility of a DIY approach, it’s hard to strike a cost-benefit balance that guarantees your success. At least, it was until Evolve came into the picture.
For an industry-low management fee (that’s backed by our Risk-Free Guarantee), we’ll apply a proven-to-work marketing and booking strategy to your vacation rental, boosting your revenue potential while keeping costs (and stress levels) down.
Hop down to the form below to see if you qualify for our services and kickstart a conversation with one of our vacation rental pros.
Real estate is known for being a solid investment, and recent travel trends like eco-friendly staycations, solo travel, and luxurious amenities all highlight the strong demand for accommodations that are unique to vacation rentals. As the market continues to grow, investing in short-term rental today can be a great play for long-term income.
Here are eight major benefits of owning vacation rental property to underscore exactly why it’s a good investment.
In This Article:
Increased Income Potential
Varied Market Opportunity
Offsetting Owner Costs
Even More Revenue Opportunity
A Built-In Vacation
Regular Maintenance & Upkeep
Tenant Flexibility
Home Appreciation
Not only is the vacation rental industry showing plenty of income potential, it’s also creating opportunity for what our real estate experts consider a “high-reward profile.”
Most investors look at cap rate — the ratio between a property’s net income and its market value — as a key measure of success, because it indicates return on investment. Our experts say long-term rental cap rates can hover around an average 4-5% in metro markets (where investors are typically drawn), but short-term rental cap rates can frequently come in at 10% or higher. That’s because long-term rentals lock in rates for longer periods of time, while short-term rentals have more room to dynamically change rates based on demand, seasonality, and other market conditions.
This means your ceiling for profitability is significantly higher when investing in short term rentals vs. long term rentals — and that’s more money that could land in your pocket.
While finding success in long-term rental generally requires a purchase near a major metro area, buyers can find vacation rental properties with profit potential in a wide variety of markets.
And since travelers’ favorite locations are scattered from coast to coast, you’re spoiled with choices for vacation rental investment properties –– whether you’re looking for a beachfront property, lakeside rental, mountainous ski house, or cozy cabin.
Ready to explore your options? Our team helps investors find success in vacation rental investment markets all across the country.
Creating solid revenue streams and growing your income property portfolio are the main investment goals for many second home owners. But there’s also massive value, particularly when it comes to investing for beginners, in offsetting owner expenses from the start.
From mortgage payments and utilities to insurance fees and maintenance costs, vacation rental income can cover monthly expenses and help your home pay for itself in a shorter time frame. Vacation rental owners are also eligible for certain tax deductions, which could help close the gap between income and expenses.
Bonus benefit: using a vacation rental management company with especially low fees (like Evolve) can help owners break even and start earning profit faster.
The best part about investing in vacation rental properties is that great guest feedback makes your home more lucrative over time.
When rental properties hit new listing sites, they have to compete with established competitors for visibility and bookings. But the more five-star experiences you deliver (along with smart responses to any poor reviews), the more sites like Airbnb and Vrbo will show your property to browsing travelers — making it more likely to earn bookings.
Best-in-class hospitality also makes it easier to raise daily rates (when the market allows for it), increasing your profit margins on any given stay as you establish the value of your vacation rental property.
Unlike long-term rental properties, a vacation rental investment is also a place where you can get away. It provides the luxury of carving out time to spend with family and friends, or to switch up your work-from-home space — without necessarily needing to spend money on accommodations each time you travel.
In other words, you earn rental income and boost revenue when you’re not there, but also save money when you’d like a change of scenery yourself.
When you frequently host new guests, you’ll be able to keep close tabs on your property during cleanings and maintenance. This regular upkeep can prevent long-term issues and maintain your property’s condition better than long-term rentals, which may suffer from a neglectful tenant.
With frequent access to your property, you can inspect for damages or wear, prep for seasonal changes, and quickly address any issues while they’re still manageable.
While some owners prefer the stability of a long-term tenant, short-term rental investments can help mitigate the impact of ending up with a problematic person leasing for a year or more, or having to weather lengthy vacancies between renters.
Payment is also more streamlined with vacation rentals. Since stays are typically paid for upfront, it can reduce the risk of rent arrears or non-payment issues that are more common with long-term tenants.
As with all smart real estate investments, you can expect your vacation rental’s market value to appreciate over time. So, if and when you become ready to sell, you’d likely earn more than the previous owners did when you bought it.
Your home will also have a track record as a vacation rental to appeal to the next investors, so you can use its earning potential to your advantage. If you work with Evolve, we’ll provide you with historical performance metrics, as well as feature your property on our website and connect you with vetted realtors that specialize in short-term rentals.
To help you target the right people when your home goes on the market, Evolve’s real estate experts can help you sell directly to buyers who are looking to invest in vacation rentals.
Investing in vacation rentals might feel like a big undertaking, but Evolve is here to guide you at every stage of the journey — whether you’re just starting out or consider yourself an industry pro. Our experts can help you:
And if you’re hoping to lock in a short term vacation rental investment with proof of performance, our listings for sale page features homes that already have a successful track record.
No matter where you are or plan to buy, we’re here to help you reach your vacation rental goals.
Digital nomads, rejoice: Work and play no longer have to be separate. While you’re still remote, get some fresh air without using all of your vacation days. Switching up your routine a little can inspire new thinking and deepen your focus — all while you enjoy all the luxuries of vacation on your off-time.
Ready to get out of the house? Pick one of these places based on how you like to feel at work and change up the scenery.
Make your co-workers jealous by joining the company meeting poolside. Lounge in the sun while you knock projects off your list, then enjoy a crisp plunge in the water. Bonus: all of our homes are vetted in person, which means these pools are as good as they look.

Soak in the desert sun from this Goodyear home with a resort-style hot tub and pool combo. Work on your tan while you work from the sprawling patio, complete with a fully shaded outdoor area. The interior’s open layout and farmhouse furnishings are so beautiful that you’ll want to stay in and make meals at home — but when you’re ready to get out, grab ice cream at The Frozen Monkey and take a stroll around South Lake Park.
If you’re feeling fancy, this Florida short-term rental is like stepping into a palace you can call your own. Here, 6,500 square feet of space is yours — meaning you can find a new place to work remotely every day. Sit al fresco in the expansive outdoor cabana or lounge by the palm tree-lined pool worthy of a magazine shoot. On weekends, day trip to the Florida Keys or take it easy with a bottle of local wine from Schnebly Winery.


The moment you set your bag down, the cerulean waters of this backyard pool will invite you to take a dip. Catch up with your group beneath the pergola, then swim laps in this sophisticated marvel as the sun goes down. Enormous windows let the light in here and make it feel like you’re by the pool, even when you’re hard at work inside. When you need to get out, experience the big city feeling by taking a walk through downtown Austin.
Honorable Mentions: Enjoy views of your own private lake and private pool at this luxurious vacation rental in Norman, OK, visit this meticulously decorated home with its own mini golf putting green and awe-inspiring pool in the Coachella Valley, or swim by day, stream movies in the home theater by night from this Pigeon Forge vacation rental.
Exercise helps mental health and increases productivity — and companies are encouraging their teams to work out more than ever. These vacation rentals are perfect for a getaway that blends work-life balance, with a home gym to break up your day.

Redwoods and red wine are waiting for you in Sonoma County. This charming cabin is the place to go glamping in the woods while still keeping a wi-fi signal. Nature is your gym here in a home that’s surrounded by trails and a few minutes from the beach, but if you want a more traditional place to exercise, hit the cabin’s small home gym. After a long work week, hop in the car, soak in ocean views, and savor wines from famous vineyards.
Turn your workday into a fairytale at this welcoming Acworth mansion, complete with a pool and its own movie theater. Take your lunch break in the home gym, catch up on emails from the gazebo, and toast to the day by the outdoor fire pit once five o’clock hits. There are so many ways to clear your head — whether it’s playing billiards, or cooking a meal for your group and enjoying it in the sprawling dining areas.

Honorable Mentions: This budget-friendly vacation home in Glendale, AZ offers all the perks of a private resort, including a pool and a putting green. Or, go big and work remotely from this enormous vacation home sitting over the lake in Kaiser, MO. You can also sit out by your own private creek and access some of Colorado’s most pristine trails from this home amid the treetops in Evergreen, CO.
Evolve only rents homes with private entrances, which means that every place on our site is perfect for finding focus. But if you’re looking for a getaway where you can separate your 9-5 from your night of relaxation, these picks come with a home office and the bliss of complete quiet.

Enormous Retreat In Erie, CO
This vacation rental is made for remote work retreats with multiple offices, plenty of separate seating areas, and a boardroom-style table. Travel with friends and tackle the workday separately from your own private spaces, then reconnect over a game night in the living room. Wind down while strolling downtown Boulder (just a short drive away) with the Flatiron mountains as your backdrop.
Enjoy a life of luxury from this scenic cabin equipped with its own lofted office for working remotely. Catch up about the day around the outdoor fire pit or sip wine on the sprawling wood patio immersed in the forest. If you feel like getting outside, explore the easy Show Low Bluff Trail on foot or spend a leisurely day fishing at Fool Hollow Lake.

Honorable Mention: Work remotely from this vacation rental in Fairplay, CO, and enjoy a cozy, log cabin exterior with a clean, modern interior.
Good books are meant to be enjoyed next to a crackling fireplace. After a long day at the (virtual) office, sink into the couch at one of these places and find your cozy. All you need to bring is hot cider and groceries — each of our homes comes fully equipped with all the amenities you need to stay in for the night.
Hit the road and head to Idyllwild, which sits in California’s San Jacinto mountains. Pets are welcome at this airy dome house that’s a theater to thousands of night stars. Once you’ve closed up your laptop for the day, hit the trails at Mount San Jacinto State Park, then bring home a mountain pie to share from Idyllwild Pizza.


Rise to the sound of trees rustling out this bright property filled with natural light. Kick your feet up in the loft to get some focus, then spend happy hour in the hot tub before cooking up a feast in the gorgeous, modern kitchen. When you’re ready for fresh air, take an evening bike ride along Lake Tahoe, or just sit out and enjoy the lake.
Breckenridge is an outdoor paradise — and this enormous cabin that sleeps 14 is just the place to enjoy it. Take your calls from the quiet porch, indulge in a midday break to shoot some hoops in the in-home basketball court, and wind down by the fire after an evening of exploring the area’s sites. Window shop along Main Street and grab takeout, or find a hike like Hoosier Pass you can do as the sun goes down over the mountain.

Honorable Mentions: Sip a nightcap on a porch overlooking the creek at this vacation home in Frisco, CO, or soak your bones in the hot tub surrounded by trees in this Alto, New Mexico cabin.
Get some new perspective on what you’re working on from one of these places with a view. Find yourself thinking in new ways as you walk along the beach or sit out on the lake, free to let your mind wander. Just be sure to bring a notepad with you as you roam these houses for the moment a great idea strikes.

If you’ve ever had the dream of looking out to the shoreline from a hot tub, this is just the place for you. This hilltop home in the Pacific Northwest is a destination for remote work, with several cozy seating areas, an unbelievable porch view looking over the coast, and a hot tub where you can dip and drink it all in. After work, take a scenic, slow drive along the Tillamook Bay and end the evening with scoops at the iconic Tillamook Creamery.
A lake with a private dock is yours at this calming escape in Albion, MI. This home is filled with windows so you never miss the view, even when you’re inside. There are so many places to work at this home on the golf course — whenever you need some fresh thinking, just pick a new room. The spacious kitchen opens right up into the living room, so you can share stories as you prepare the dinner to share. Days off can be spent on the course, dipping in the lake, or curling up next to a roaring fire while keeping the view.


Beachfront Home In Topsail Beach, NC
Creativity is often sparked by a long walk, and here, you can take that walk out on the beach. Sit out on one of the two decks facing the waves, then step out onto the sand when you need a break. Sunsets here look like a postcard, and you can enjoy them from a bright, cheerful house that is decorated to feel like vacation in every room. Spend the weekend grilling up porch on the outdoor barbecue and catching up your beach read in the pristine sand.
Honorable Mentions: Get out into the mountains at this Jefferson, CO cabin with a verdant view of the mountains and its own game room and treehouse. Or, book this cheerful beachfront home in New Smyrna Beach, FL with ocean access and take your morning coffee in the sand.
Enjoy the freedom to work remotely from a vacation rental anywhere, with all the comforts of home. Find your perfect place to get some fresh air and rest easy knowing that it’ll be professionally cleaned and ready for your arrival.
“Aren’t you just like Airbnb and Vrbo?”
We get that question a lot from people who haven’t worked with us yet. It’s easy to see why. We’re all in the same industry, short-term property rentals. You can find and book great properties on our website or on theirs. And the fact that every Evolve property appears on Airbnb, Vrbo, and other online marketplaces just adds a little more to the confusion.
So let’s clear things up and outline exactly how Evolve is NOT Airbnb, Vrbo, HomeAway, TripAdvisor, or any other online marketplace.
Airbnb, Vrbo, and similar websites are online “marketplaces” where guests find properties and homeowners find guests. Essentially, they act as a distribution channel for owners or property managers, attracting potential guests to their website but leaving the management of the properties and listings to the owners (or whoever is representing the property) themselves.
Evolve helps you start, manage, and grow a vacation rental business. That means we actively work on behalf of our owners, ensuring maximum bookings and eliminating the stress of the traditional vacation rental process.
Here’s where it gets interesting. Evolve is a BIG customer of the online marketplaces. We have tens of thousands of properties listed on their sites, and we constantly implement cutting-edge strategies to make sure our owners’ homes are positioned for maximum traffic and bookings.
Behind the scenes, we have teams of specialists working on the hardest parts of managing a vacation rental: marketing, booking, and customer service. Our teams do everything from creating search-topping property listings to revenue optimization to answering guest questions and asking for online reviews. We even hire professional photographers to show each property in the best possible light.
As a result of our approach, Evolve properties outperform most others on the online marketplaces. So we don’t compete with Airbnb, Vrbo and the rest. We work with them–and everybody wins.
Unlike most marketplaces, we don’t offer home sharing, extended stays, campsites, trailers, or other mobile structures. Each Evolve property has its own entrance and kitchen (typically a house or condominium). A lot of Evolve guests appreciate having the comforts of home when they travel, and our properties reflect that.
We take even more guesswork out of vacation rental by making sure our properties meet our four core standards. We believe guests simply won’t have the experience they’re looking for unless the property they’ve booked is:
By focusing on properties ideally suited for vacationing and making sure each one lives up to our standards, we’re building a brand that guests can trust to have the time of their lives.
Since Airbnb, Vrbo, and the like don’t handle property management, homeowners have traditionally been forced to either hire a local company to do it or fend for themselves. Evolve is different.
We give homeowners performance-focused marketing and booking support, plus the flexibility to choose their own partner(s) to clean the property and greet guests. Evolve handles all guest inquiries, bookings, and pre-stay communications. We can also connect owners with hundreds of vetted partners nationwide that can handle cleaning and guests.
With Evolve’s help, every guest enjoys a booking experience that feels as professional as the world’s top hospitality brands. We handle all inquiries directly, resolve guest and owners questions, and communicate directly with cleaners to ensure the property is ready for every guest. Our unique approach makes vacation rental actually feel like vacation for owners and guests.
Once you work with Evolve, you quickly discover the difference between our service and all of the others. Soon you’ll book and earn more for industry-low fees starting at 10% that are backed by an unmatched Risk-Free Guarantee.
Owners should be able to relax, trusting that their property is living up to its potential. And guests should be able to relax with an experience that feels like a big hospitality brand. That’s the Evolve difference.
Learn more about how Evolve helps owners — from newcomers to industry veterans — maximize their listing exposure and passive income
Your living and dining spaces set the tone, but the kitchen is what truly elevates a vacation rental above a hotel stay. For many guests, it’s where mornings start, family meals happen, and memories are made.
A well-designed vacation rental kitchen also gives owners a powerful opportunity to build trust with guests. When a kitchen feels clean, intuitive, and thoughtfully stocked, guests feel cared for — and that feeling often shows up in glowing reviews.
In fact, a guest’s overall impression of your property frequently hinges on one question: Was the kitchen a convenience or a disappointment?
Below is a practical, owner-approved guide to creating a vacation rental kitchen that consistently earns 5-star reviews.
One of the most common vacation rental kitchen complaints is a lack of storage or prep space, especially in smaller homes.
If adding cabinets or counters isn’t realistic, try these space-saving upgrades:
Even functional storage can leave a bad impression if it looks worn or broken. Quick fixes that make a big impact:
These small updates instantly signal cleanliness and care.
Evolve Advantage: Evolve Marketplace gives owners on our < a href="https://evolve.com/owner/vacation-rental-management" target="_blank" rel="noreferrer noopener">Plus management plan access to an exclusive shop where they can save 15-75% instantly on everything from decor and furniture to cleaning supplies and outdoor amenities.
Most homes come equipped with a refrigerator, stove, and oven, but their functionality matters just as much as their presence.
Guests expect these appliances to be easy to use and reliable:
Optional, but highly appreciated if you have the storage space:
These extras often show up in positive reviews, even when guests didn’t expect them.
A common vacation rental mistake is understocking and mismatching plates, bowls, and glasses.
A simple rule of thumb:
This allows guests to cook full meals without constantly running the dishwasher.
Matching sets signal quality and intentional design. The benefits of matching dishware include:
Also provide:
If your rental targets families, consider adding:
Parents notice and appreciate the extra effort, and it will show up in your reviews.
Vacation rental kitchens get heavy use, so quality cookware is worth the investment.
Our free Vacation Rental Success Guide includes complete checklists, but at a bare minimum, stock:
Adjust sizes and quantities based on your property’s maximum occupancy.
A kitchen feels incomplete without the right tools. At the least, you should provide:
If you offer a grill, don’t forget grilling tools.
If space allows, install a dishwasher. Guests prefer it and it saves significant time during turnovers. If you don’t have room, a roll-up dish drying rack can save space.
These details make cleanup easier for guests and for your cleaning partner.
Guests don’t pack cleaning supplies, and they don’t want to buy them. Make sure to include these basics:
Store supplies safely, either on high shelves or in cabinets with child locks. Families will notice the extra thought.
These inexpensive additions save guests an extra grocery trip:
Choose trash cans that can handle daily use for your home’s full capacity.
Best practices include:
A large, durable trash bin
Recycling bin placed next to trash for quick access
Clear instructions for local recylcing rules
If guests can find it easily, they’re more likely to use it.
You don’t need a fully stocked pantry, but basic staples go a long way. These cover most cooking needs:
Optional bonus points:
Many owners also keep a shared shelf for unopened items left behind by guests (like pasta or rice) as a simple, no-cost perk.
Guests shouldn’t have to hunt for essentials, especially after a long travel day. Items worth leaving visible are:
Some hosts even leave a short kitchen guide pointing out where things are stored as an easy way to reduce guest frustration.
A vacation rental kitchen is one of the most-used (and most-reviewed) spaces in your home. When it’s intuitive, well-stocked, and thoughtfully designed, guests feel taken care of. That feeling turns into better reviews, higher repeat bookings, and stronger word-of-mouth recommendations.
In addition to full checklists for all the rooms in your property, our Ultimate Vacation Rental Success Guide includes:
You don’t have to figure it all out yourself. Evolve’s design and staging experts specialize in short-term rentals, removing the guesswork and helping you earn five-star reviews.
Owners on our Plus membership plan get access to an exclusive marketplace where they can:
With our proven vacation rental management strategies, we help owners simplify daily operations and grow their business, whether you’re a newcomer or a seasoned owner.
In most vacation rentals, the living and dining rooms are where guests spend the majority of their waking hours. These spaces are where travelers watch movies, share meals, play games, and relax together, putting them among the most influential factors in guest satisfaction and reviews.
While small imperfections may not bother you as an owner, paying guests expect a clean, cohesive, and comfortable experience. A wobbly chair, stained sofa, or mismatched decor can quietly undermine an otherwise great stay.
The good news? You don’t need luxury furniture or a massive budget to create living and dining spaces that feel polished, durable, and guest-friendly.
Below is a practical guide to preparing your vacation rental’s living and dining rooms for 5-star stays.
The most important rule of furnishing communal spaces is simple: You should be able to seat every guest your property can sleep.
Nothing creates awkward moments faster than forcing guests to take turns sitting or eating because there aren’t enough chairs.
If your communal areas are small but your sleeping capacity is high, add flexible seating options:
For larger homes, multiple gathering zones (such as indoor and outdoor dining tables or upstairs/downstairs living areas) work well as long as total seating meets capacity.
Need to buy extra seating? Evolve Marketplace gives owners on our < a href="https://evolve.com/owner/vacation-rental-management" target="_blank" rel="noreferrer noopener">Plus management plan access to an exclusive shop where they can save 15-75% instantly on everything from decor and furniture to cleaning supplies and outdoor amenities.
Your decor should strike a balance between style and durability. Weekly guest turnover means furniture and accessories need to withstand regular use.
You don’t need to replace everything to refresh a space. Our free Vacation Rental Success Guide includes complete checklists, but here are some basics to try:
These items are inexpensive, easy to swap out, and can instantly modernize a room.
A cohesive color palette makes a space feel intentional:
If certain items just don’t work together, slipcovers are a smart solution. They’re easy to clean, easy to replace, and ideal for vacation rentals.
Your living room is usually the main entertainment hub, and guests expect it to be easy and intuitive to use.
Parents often appreciate non-screen options, too:
These small additions are frequently mentioned in positive reviews.
The dining area should feel welcoming and easy to use for everyone. Here are some best practices:
Ease of movement matters more than style when it comes to dining furniture.
Lighting has a huge impact on how polished your rental feels, and it’s often overlooked.
Guests should be able to read, relax, and navigate the room comfortably at any time of day, so make sure every seating area has adequate lighting.
If your living room doubles as a sleeping area, flexibility is key.
Choose options that:
We also recommend providing side tables or drawers so guests can easily store personal items during the day.
These spaces shape how guests relax, connect, and spend time together, and they aren’t available in a standard hotel room. When they feel comfortable, intuitive, and thoughtfully designed, guests notice (and they mention it in reviews).
In addition to full checklists for all the rooms in your property, our Ultimate Vacation Rental Success Guide includes:
You don’t have to figure it all out yourself. Evolve’s design and staging experts specialize in short-term rentals, removing the guesswork and helping you earn five-star reviews.
Owners on our Plus membership plan get access to an exclusive marketplace where they can:
With our proven vacation rental management strategies, we help owners simplify daily operations and grow their business, whether you’re a newcomer or a seasoned owner.
With roaring fires, lakefront views, and rustic charm you can’t replicate in a condo or suburban home, cabin getaways offer something travelers actively seek out: a true escape.
That experiential appeal is exactly what makes cabins such strong vacation rental investments. And demand is on your side, as many of the hottest vacation rental markets in the U.S. continue to stand out as some of the best places to buy a cabin specifically.
If you’re considering investing, here’s how to evaluate whether a cabin is the right move and how to set yourself up for success.
In This Article:
Questions to Ask Before Buying a Cabin
Types of Cabins That Perform Well as Rentals
When is the Best Time to Buy a Cabin?
Where to Buy a Cabin for Vacation Rental Income
How to Buy a Cabin with Confidence

Cabins can deliver impressive returns, but like any investment, the details matter. Be sure to ask these key questions before you buy:
High-demand destinations can mean high revenue, but only if expenses are aligned with earnings. When evaluating markets, our real estate experts recommend prioritizing areas with:
From there, use our vacation rental income calculator to estimate profitability with all costs factored in, including maintenance, utilities, management, and seasonality.
Good news: most cabin markets have dual-seasonality.
Popular destinations like the Poconos, PA, and Broken Bow, OK, see strong demand in both summer and winter, with shoulder seasons — especially fall foliage — bringing in additional bookings.
A few ski towns skew heavily winter-only, but even then, a cabin can still be a smart investment if you plan for lower occupancy once slopes close.
To pinpoint peak booking periods, explore our Vacation Rental Market Analyses.
Rustic charm often comes with added upkeep. Before purchasing, schedule thorough inspections to assess:
Catching these items early helps avoid costly surprises.
Amenity preferences vary by season and setting. Successful cabin rentals lean into what their market does best.
Winter-focused markets often benefit from:
Summer-driven destinations perform well with:
Across all cabins, guests consistently expect:
Seclusion is appealing, but only to a point. Accessibility directly impacts occupancy and operations; if guests can’t reach your cabin safely, they won’t book it.
Look for properties with:
Well-maintained roads
Year-round access for guests and vetted service partners
Reliable snow plowing or local maintenance support

Once you’ve chosen a market, the next decision is what type of cabin to buy. Architecture, layout, and size all influence earning potential.
Best for travelers seeking an authentic, outdoorsy experience, and more popular in the Smokies and the Blue Ridge Mountains.
Keep in mind: the sloping roof can limit conventional storage space, so you’ll need to be creative in how you keep your cabin stocked.
While upkeep is higher, these cabins often deliver the strongest returns.
When styled and marketed well, even small cabins can generate impressive revenue.

The ideal timing depends on your target market:
That said, sellers often hold onto properties leading up to peak seasons. Our experts recommend shopping just after high season ends, when you’re more likely to find:
Buying in the off-season also gives you time to furnish, market, and prepare your cabin for five-star guest experiences.

Location plays a major role in whether a cabin is a good investment.
Check out our list of the best places to buy a cabin for more details.
No matter the region, top-performing cabin rentals tend to share two traits:
Lakefront, mountain, or forest vistas consistently drive higher demand and never go out of style.
Homes near trails, slopes, swimming areas, or marinas may command higher rates, while properties slightly farther out can offer lower purchase prices. The right balance can significantly impact ROI.

Finding the right cabin investment doesn’t have to be overwhelming. Evolve’s real estate experts help you:
There’s never been a better time to invest in a cabin. We’ve helped thousands of owners turn unique properties into high-performing vacation rentals, and we’d love to help you do the same.
See if you qualify, and let your cabin investment adventure begin.
Despite its snow-inspired name, Winter Park delivers adventure in every season. From powder-filled winters to bike-packed summers and golden fall foliage, this Rocky Mountain destination attracts active families, outdoor enthusiasts, and resort-loving travelers year-round.
With more than 1 million visitors annually, Winter Park’s consistent tourism demand creates compelling income potential for vacation rental owners — especially for buyers seeking a multi-season mountain market that doesn’t rely on just one peak.
To help you evaluate the opportunity, we created a free, downloadable Winter Park Vacation Rental Market Analysis. Inside the report, you’ll find:
These insights are based on Evolve’s Winter Park market averages from the past 12 months and are designed to help guide smart, data-backed decisions when exploring the local real estate market.
👉 Download the complete Winter Park Vacation Rental Investment Analysis.
Winter Park is anchored by one of North America’s top ski resorts, as voted by USA Today readers. But the draw extends far beyond winter sports.
Winter Park’s appeal stretches across the calendar thanks to:
The surrounding communities of downtown Winter Park and nearby Fraser add to the appeal with:
According to a study commissioned by the nonprofit Headwater Trails Alliance, outdoor recreation tourism plays a major role in the region’s success:
Because tourism is the primary economic driver in the Fraser Valley, Winter Park investment properties are well-positioned to benefit from steady traveler demand across seasons.
Winter Park sits at a more approachable price point than many well-known Colorado resort towns.
Current median home values:
While still a premium market, these prices remain below other major ski hubs like Breckenridge and Vail, where median values for ski houses often exceed $1 million.
As awareness of the Fraser Valley continues to grow, vacation rental owners have strong earning opportunities — especially when properties are aligned with guest demand.
Winter Park attracts:
The result is that larger homes tend to generate the most revenue, even though their occupancy rates are comparable to smaller homes. Bigger properties are in shorter supply, making inventory more competitive.
However, smaller properties still offer solid performance:
According to our experts, top-performing listings are split between Winter Park and Fraser, creating flexibility and a wider pool of investment options. That said, proximity to the resort adds value:
Even during summer, easy access to trails, lifts, and town amenities continues to influence booking decisions.
In a market that shines year-round, amenities should support both winter coziness and summer comfort. High-impact winter features include:
Warm-weather and year-round upgrades to consider:
Properties that balance practical comforts with mountain-inspired extras are more likely to stand out and earn repeat bookings.
With a world-class resort, strong tourism economy, and true four-season appeal, Winter Park remains a compelling market for vacation rental investment.
Our free Winter Park Vacation Rental Market Analysis includes insights such as:
Whether you’re purchasing your first mountain property or optimizing an existing rental, our market data can make your investment journey feel as smooth as a glide down the slopes on a pow day.
👉 Download the free Winter Park Vacation Rental Market Analysis.
Forested mountain peaks, peaceful lakefronts, and powder-filled ski slopes make the Poconos a perennial favorite for travelers seeking an easy escape from city life.
Each year, nearly 30 million visitors head to the region to slow down, reconnect, and enjoy four-season recreation — especially travelers from New York City, Philadelphia, and surrounding metros. In 2024, travelers spent $7.2 billion in the region.
That consistent travel demand, paired with a strong family focus, has positioned the Pocono Mountains as one of the leading vacation rental markets in the Northeast.
To help you evaluate what a Poconos investment property could earn, we created a free, downloadable Poconos Vacation Rental Market Analysis. Inside the report, you’ll find:
The insights are based on Evolve’s Poconos market averages from the past year and provide a helpful baseline for evaluating performance and making confident investment decisions.
👉 Download the complete Poconos Vacation Rental Investment Analysis.
The Poconos’ biggest advantage is accessibility. Located within easy driving distance of several major cities, the region attracts spontaneous weekend trips as well as longer family vacations throughout the year.
Unlike markets that rely heavily on one high season, the Poconos benefit from two peaks:
This steady flow of travelers supports:
Compared to many top-performing vacation rental markets, the Poconos remain relatively affordable. Median home prices in popular areas include:
These price points consistently sit below the national average, giving investors the chance to enter the market with lower upfront costs while still benefiting from consistent, year-round bookings (and landing it on our list of the best places to buy).
Strong annual visitor numbers create the opportunity for repeat stays and dependable income, but performance varies based on how well a property matches guest demand.
The Poconos are especially popular among families, multi-generational groups, and friend groups traveling together. As a result, larger homes tend to outperform smaller properties.
Key size insights:
That said, smaller homes still perform well:
According to our experts, guests prioritize easy access to popular attractions like lakes, ski resorts, and waterparks. For a better edge and higher income potential, focus on properties with these extras:
Because many Poconos travelers arrive with kids or large groups, amenities that support comfort and entertainment can significantly affect performance. High-impact features include:
Additional amenities that boost appeal:
Many homes in the Poconos are older builds, which can lower purchase prices but may require updates. Properties that feel dated often struggle to compete, so modern upgrades can make a meaningful difference. Our experts recommend prioritizing:
These improvements help your property stand out in a competitive market and support higher nightly rates.
With year-round traveler appeal, accessible home prices, and strong demand from families and groups, the Poconos continue to offer compelling vacation rental investment opportunities.
Our free Poconos Vacation Rental Market Analysis includes insights such as:
Whether you’re purchasing your first investment property or optimizing an existing home, our market data can help guide smarter, more confident decisions.
👉 Download the free Poconos Vacation Rental Market Analysis.
Where coastal marshes meet the Atlantic Ocean, Hilton Head blends nautical charm with polished Southern hospitality. This barrier island is known for its carefully preserved shoreline, championship golf courses, and relaxed pace — a combination that continues to draw travelers year after year.
With approximately 2.8 million visitors in 2024, Hilton Head has become not just a favorite vacation destination, but also a compelling market for short-term rental investors looking to tap into steady, all-season demand.
To help you evaluate the income potential of a Hilton Head Island investment property, we created a free, downloadable Hilton Head Vacation Rental Market Analysis. Inside the report, you’ll find:
The findings in this analysis are based on Evolve’s Hilton Head market averages from the past year and are intended to provide a clear baseline for performance as you explore investment opportunities on the island.
👉 Download the complete Hilton Head Vacation Rental Investment Analysis.
Hilton Head has long been associated with resort-style travel — but today, vacation rentals have become the most-booked accommodation type on the island, surpassing hotels and resorts.
With more than 20 resort hotels on the island, Hilton Head has a well-established tourism economy. But recent booking trends show that travelers increasingly prefer vacation rentals, creating new opportunities for owners to capture demand.
Guests are drawn to:
This shift opens the door for investors looking to enter a mature market with evolving guest preferences.
Hilton Head attracts a diverse mix of travelers, including:
Peak demand typically begins around spring break in March, builds through summer, and slows in winter — a season that often allows owners time to complete upgrades and maintenance before peak travel returns.
The island’s popularity does come with higher home prices. The median home value hovers around $762,000, reflecting Hilton Head’s consistent traveler demand and limited supply.
That said, buyers can still find:
For investors ready to move quickly, Hilton Head’s upward-trending market can reward timely entry.
Hilton Head vacation rentals show solid earning potential across a wide range of property types. Performance depends less on a single “ideal” model and more on aligning size, location, and amenities with guest expectations.
One of Hilton Head’s strengths is that no single property size dominates performance.
Two-bedroom homes currently make up nearly half of the island’s vacation rental inventory, and they are among the strongest performers in Evolve’s portfolio. This creates an appealing entry point for investors looking to keep upfront costs lower while maintaining strong return potential.
Larger homes still offer advantages:
Beachfront properties are undeniably attractive, and several top-performing Hilton Head rentals sit just steps from the sand. But they aren’t the only path to strong performance. According to our experts, profitable opportunities also exist:
This flexibility allows investors to prioritize value and location balance rather than competing exclusively for shoreline homes.
Because location is more flexible in Hilton Head, it’s extremely important to have the right amenities to stand out.
High-impact indoor features include:
Outdoor and community amenities also matter:
These features help elevate guest experience and support higher ratings, repeat stays, and five-star reviews.
With a well-established tourism economy and growing preference for vacation rentals, Hilton Head remains a market with clear income potential for short-term rental owners.
Inside the full report, you’ll find:
Evaluating an investment shouldn’t feel overwhelming. Whether you’re purchasing your first investment property or optimizing an existing home, our market data can help you compare opportunities, understand demand patterns, and chart a smooth path forward for your Hilton Head vacation rental.
👉 Download the free Hilton Head Vacation Rental Market Analysis.
Once a small fishing village, Destin has grown into one of Florida’s most recognizable beach destinations. Located along the sparkling Emerald Coast, the area is renowned for its white-sand beaches, clear Gulf waters, and family-friendly attractions that draw an estimated 4.5 million visitors each year.
That steady demand, paired with a wide range of property types, makes a Destin vacation rental investment appealing for buyers looking to enter a proven coastal market.
To help you evaluate earning potential in this Florida destination, we created a free Destin Vacation Rental Market Analysis. Inside the report, you’ll find:
The insights in this analysis are based on Evolve’s Destin market averages from the past 12 months and are designed to provide a reliable baseline as you explore investment opportunities in this high-demand beach market.
👉 Download the complete Destin Vacation Rental Investment Analysis.
Destin’s appeal starts with its 24 miles of white-sand coastline. The area’s Appalachian quartz beaches, emerald waters, and pleasant year-round climate support travel across much of the year and fuel one of the most recognizable beach brands on the Gulf Coast.
Often called the “World’s Luckiest Fishing Village,” Destin is home to one of the largest charter fishing fleets in the country and boasts some of the best saltwater fishing in the United States. But fishing is only part of the draw. Visitors also come for:
This variety helps Destin attract families, couples, and repeat visitors across multiple seasons.
Destin’s booking patterns generally follow the weather:
This extended peak season gives owners more opportunities to earn higher nightly rates over a longer stretch of the year compared to many beach markets.
Home values in Destin tend to sit on the higher end of Florida coastal markets, currently around $572,000. At the same time, the area offers a wide range of entry points, from larger single-family homes to smaller beachfront condos.
Because many condo communities are located closest to the water, condo investment properties often provide:
For some buyers, this makes condos a practical way to access prime locations with a lower upfront investment than a detached beach house.
Destin’s popularity supports strong revenue potential, but performance varies based on property size, location, and amenities. Here’s what to consider when evaluating options.
Larger homes generally generate the highest annual revenue in Destin.
Smaller homes and condos remain competitive:
This mix allows buyers to choose between higher-revenue group homes and lower-barrier condo investments, depending on goals and budget.
In Destin, location is closely tied to booking demand. Our experts say high-performing properties often offer:
Because condo developments are frequently closest to the beach, they can offer strong booking appeal — especially for guests prioritizing views and convenience.
Destin travelers expect easy access to the water and amenities that make beach days effortless. High-impact features in this market include:
Indoor amenities like smart TVs, game tables, or gaming consoles can also help maintain guest satisfaction when weather shifts or travelers opt for downtime.
With its iconic shoreline, established tourism infrastructure, and extended peak season, Destin remains one of Florida’s most consistent vacation rental markets. Whether you’re exploring a condo purchase or evaluating a larger beach home, our Destin Vacation Rental Market Analysis provides the data you need to make informed decisions.
Inside the full report, you’ll find:
Whether you’re purchasing your first investment property or optimizing an existing home, our market data can help you make sure your Destin vacation rental investment journey is smooth sailing.
Big Bear is a classic Southern California mountain escape that blends alpine adventure, lakeside relaxation, and small-town charm. Home to two ski resorts and tons of water activities on Big Bear Lake, the area attracts travelers year-round with outdoor recreation, cozy cabins, and a friendly downtown atmosphere in The Village that invites guests to slow down and unplug.
That combination of accessibility, scenery, and four-season appeal is what draws over 7 million visitors annually, making a Big Bear vacation rental investment especially attractive for buyers seeking consistent demand in a drive-to destination.
To help you evaluate earning potential in this popular mountain market, we created a free Big Bear Vacation Rental Market Analysis. Inside the report, you’ll find:
The insights in this analysis are based on Evolve’s Big Bear market averages from the past year and provide a reliable baseline as you explore opportunities in this California mountain destination.
👉 Download the complete Big Bear Vacation Rental Investment Analysis.
Big Bear’s appeal lies in its versatility. Travelers come for snow in the winter, lake days in the summer, and fresh mountain air year-round — giving owners multiple chances to capture bookings throughout the calendar.
Unlike single-season destinations, Big Bear benefits from two primary demand surges each year.
This seasonality supports both strong occupancy and opportunities for higher nightly rates during peak travel periods.
Home values vary depending on proximity to the lake and downtown activities.
This pricing spread allows buyers to align budget, location, and income goals more flexibly than in many California markets.
Important note: Big Bear enforces short-term rental permitting requirements. Buyers should understand local regulations and licensing processes before purchasing and work with knowledgeable local professionals when entering the market.
Big Bear’s popularity with families, friend groups, and repeat visitors supports strong income potential across multiple property types. As with other top-performing markets, results are driven by property size, location, and amenities.
Larger homes tend to generate the highest annual revenue in Big Bear.
That said, smaller homes also perform well:
This balance gives buyers multiple viable paths depending on budget and risk tolerance.
Lakefront and near-lake cabins are among the most desirable properties in the market, offering:
However, homes farther from the water can still perform strongly (and sometimes deliver faster ROI) thanks to lower purchase prices. Properties near Bear Mountain Ski Resort or along shuttle-access routes to the slopes are especially appealing to winter travelers.
When evaluating location, convenience and access often matter as much as views.
Big Bear travelers are drawn to comfort, character, and connection to the outdoors. High-impact amenities in this market include:
Mudrooms, finished garages, or dedicated gear storage areas help keep group stays organized and can improve guest satisfaction, especially during the winter months.
With its blend of lakefront living, ski-town energy, and year-round recreation, Big Bear remains one of Southern California’s most resilient vacation rental markets. Whether you’re buying your first mountain cabin or evaluating a new opportunity, our Big Bear Vacation Rental Market Analysis provides the data you need to plan confidently.
Inside the full report, you’ll find:
Use these insights to compare properties, understand performance drivers, and avoid common pitfalls as you build a smarter Big Bear vacation rental investment strategy.
👉 Download the free Big Bear Vacation Rental Market Analysis.
Often called the Gateway to the Smokies, Gatlinburg — along with nearby Sevierville and Pigeon Forge — is one of the most visited mountain destinations in the country. With direct access to Great Smoky Mountains National Park (which saw more than 12 million visitors in 2024), plus a steady lineup of family-friendly attractions, the area draws travelers throughout the year.
That consistent demand is what makes a Gatlinburg vacation rental investment appealing for buyers seeking a market with strong occupancy across multiple seasons.
To help you evaluate earning potential in this in-demand destination, we created a free Gatlinburg Vacation Rental Market Analysis. Inside the report, you’ll find:
The insights in this analysis are based on Evolve’s Gatlinburg market averages from the past year and are designed to provide a reliable baseline as you explore investment opportunities in the Smoky Mountains.
👉 Download the complete Gatlinburg Vacation Rental Investment Analysis.
Gatlinburg’s appeal is rooted in its setting. Mountain views, national park access, and a blend of endless outdoor adventure and entertainment create a destination that resonates with couples, families, and large groups alike.
Travel to the Smokies doesn’t hinge on a single season. Instead, Gatlinburg benefits from multiple demand surges throughout the year.
This dual seasonality gives owners more opportunities to earn higher nightly rates over a larger portion of the calendar year compared to single-peak markets.
Home values in the Gatlinburg area have increased, reflecting strong interest in the market. At the same time, nearby Smoky Mountain towns offer additional flexibility for buyers.
Gatlinburg, Pigeon Forge, and Sevierville properties all sit around $400,000. This cluster of markets allows investors to balance purchase price, location, and income potential within the same destination ecosystem.
Gatlinburg’s broad appeal supports performance across many property types. As with other top markets, income potential is influenced most by property size, location, and amenities.
Gatlinburg performs well across a wide range of home sizes, thanks to its popularity with both couples and large groups.
At the other end of the spectrum:
While property ownership inside the national park isn’t possible, proximity to it remains a major booking driver. High-performing locations often include:
If mountain-adjacent inventory is limited, properties with convenient access to attractions and dining can still perform well by prioritizing guest convenience.
Guests booking in Gatlinburg often want a classic mountain cabin experience — but with modern comforts. Top-performing amenities in this market include:
Pet-friendly setups can also expand your booking audience. Simple additions like fenced yards, dog beds, and food bowls help attract travelers who want to bring pets along for the adventure.
With tourism anchored by the most visited national park in the U.S., Gatlinburg remains one of the strongest year-round vacation rental markets in the Southeast. Whether you’re buying your first mountain cabin or evaluating a Smoky Mountain property you already own, our Gatlinburg Vacation Rental Market Analysis provides the insights you need to plan confidently.
Inside the full report, you’ll find:
You don’t have to navigate this popular market blindly. Use the data to understand demand, compare opportunities, and make informed decisions on your path to vacation rental success in the Smokies.
👉 Download the free Gatlinburg Vacation Rental Market Analysis.
Myrtle Beach is synonymous with classic beach vacations — and for good reason. Stretching across 60 miles of Atlantic coastline, the area (often referred to as the Grand Strand) combines sun-soaked beaches with family-friendly entertainment, championship golf courses, and a dining and nightlife scene that brings in 14 million visitors each year.
That repeat demand is exactly what makes Myrtle Beach one of the most established beach vacation rental markets on the East Coast and a compelling option for buyers exploring short-term rental investment.
To help you evaluate earning potential in this popular coastal destination, we created a free Myrtle Beach Vacation Rental Market Analysis. Inside, you’ll find:
The insights in this report are based on Evolve’s Myrtle Beach market averages from the past year and are designed to provide a reliable baseline for performance as you compare investment opportunities.
👉 Download the complete Myrtle Beach Vacation Rental Investment Analysis.
The Myrtle Beach area is made up of 14 distinct communities, each offering its own mix of attractions, price points, and property styles — from quieter towns like Loris to the energy of the Myrtle Beach Boardwalk. What unites them is easy access to the Atlantic Ocean and mild coastal temperatures that support travel in every season.
Unlike party-centric beach towns like Miami and Panama City, Myrtle Beach is especially popular with families, multigenerational groups, and repeat East Coast travelers.
Importantly, demand doesn’t disappear once summer ends. Myrtle Beach continues to attract golfers, performing arts audiences, and food-focused travelers well into the fall, helping owners generate bookings beyond the traditional beach season.
Even with continued population growth and strong tourism demand, Myrtle Beach remains more affordable than many coastal markets in the Southeast. Median home values sit well below comparable beach destinations — just over $315,000 — with a wide range of condo and single-family options available, including beachfront and near-beach properties.
For buyers seeking a balance between entry price and booking demand, this affordability is a key advantage.
Myrtle Beach’s scale and repeat visitor base create meaningful income potential — but performance depends heavily on property size, location, and amenities. Here’s what the data and market behavior show.
Larger groups are common in Myrtle Beach, and many top-performing vacation rentals can accommodate 10 or more guests. However, available inventory tells a different story.
For buyers seeking higher nightly rates and less competition, four- and five-bedroom homes are worth exploring. Look for properties slightly inland or off the main shoreline, where inventory is limited, but demand remains strong.
In any top vacation destination with “beach” in the name, proximity to the water is a major booking driver. The most consistently booked properties tend to offer:
For inland homes, proximity to restaurants, theaters, golf courses, and entertainment districts can help offset distance from the beach — especially during shoulder and off-peak seasons.
Beach access is the headline feature, but thoughtful amenities can significantly improve guest experience and review performance.
High-impact features in Myrtle Beach include:
Because many properties are located in older buildings or communities, updated furnishings and modern touches can help your listing stand out. Extras like self check-in, central air conditioning, and a well-organized welcome guide also go a long way with family travelers.
To capture bookings outside peak summer months, consider adding year-round entertainment amenities, such as a game room or upgraded media setup, to help your property compete with nearby hotels.
From busy summer weeks to quieter winter months, Myrtle Beach rewards owners who align their properties with traveler expectations. Whether you’re purchasing your first investment or evaluating an existing home’s income potential, our Myrtle Beach Vacation Rental Market Analysis provides the clarity you need to move forward with confidence.
Inside the full report, you’ll find:
You don’t need to guess what drives success in one of the country’s most established beach markets. Use the data to identify opportunities, avoid common pitfalls, and build a smarter, more profitable Myrtle Beach vacation rental.
👉 Download the free Myrtle Beach Vacation Rental Market Analysis.